Nowadays,
transitions in the telecom industry are rampant. Just when you think your
customers are hooked on to your offerings, someone comes up with a better
service or package to lure them away. For MVNOs and other smaller players in
the market, there is an exigent need to implement improved OSS
BSS telecom solutions, in order to stay ahead of the competition.
The Challenge of Adapting to the Change
Regardless
of the size and infrastructural capabilities of a telecom operator, the
challenges faced by them are almost similar. Unlike, the infrastructure-related
challenges of the past, when voice and SMS were the primary services imparted;
modern day challenges are a lot more convoluted as they keep on changing with
customers’ inclinations. Therefore, service delivery is no longer product-centric
but has moved onto being customer-centric. To address this change, an operator
needs to stay dynamic in its service delivery and employ telecom
OSS solutions.
Essential Features Required in a Modern-Day OSS BSS Telecom Solution
Along with
an adaptable and customer-centric mindset, a modern-day telecom operator also
requires an OSS
BSS telecom solution that helps it implement its innovative ideas. Not
only the implementation of an idea is important, but the speed at which plans
are brought to practice in form of innovative offerings (discounts, bundled
services etc.) for the subscribers is crucial.
To ensure
that you are able to get the job done on all fronts, it is best to partner with
a competent telecom
billing services/telecom OSS
solutions provider who excels in creating tailor-made telecom
billing software. Below are some features that you should look for in
your next telecom solution:
1. Data analytics – Data holds more value for businesses than ever before.
Therefore, you should invest in a telecom
billing software solution that can help you understand customer
behavior by processing data received through many customer touch points e.g.
CRM tool. Not only will it allow you to serve your customers better, it will
also help you improve your marketing and branding strategies.
2. Scalability – The operational requirements of a telecom operator keep on
changing depending on the number of their subscribers. Hence, you need a
multi-tenant solution (one instance of the software serving multiple tenants) that
allows you to scale according to the dynamic requirements of your operation.
3. Provision for modern services and partnerships – With IoT
and OTT platforms becoming increasingly popular amongst telecom subscribers,
you need a OSS
BSS telecom solution that can track and bill these complex services.
Partnering with a competent telecommunications
billing software provider like Vcare
can be a great decision for performing this tough task.
4. Security – With more and more data getting transmitted over a wireless
connection, the threat of hackers has increased considerably. Relying on
obsolete encryption techniques is a big no-no in the current situation. It is
best to invest in telecom
OSS solutions that come with cutting-edge encryption security.
Conclusion
As the competition in the telecom industry
rises, it is time for you to rise with the competition. Relying on what has
worked for you in the past can be a big mistake, which is why; you should invest
in cutting-edge telecom
billing services like the one offered by (v)WeCare.